Avoid the Low Hanging Fruit

Avoid the Low Hanging Fruit
“[13:18] …there’s like a subtle, polite kind of nudging that happens. Like, you know through the consultation process you gotta propose ideas. And say, you know I think THIS idea has a lot of dynamic potential to have a lot of depth, or to be really striking, you know? To create a nice image, and it also represents YOUR idea very well.”
— Nick Baxter
Finding creative ways to encourage your clients to think outside of the box is a skill that is aquired through time and effort and experimentation. Often clients will cling to an image that they feel represents their idea. A lot of times this image might feel very predictable or obvious. It's likely an image that has been tattooed many times and doesn't interest us as artists. At this point, we have a choice. We can bite the bullet and just do the best version of that old, tired tatoo that we can. Or we can make an effort to nudge the client in another direction, challenge them to find a more creative and unique way to represent their idea. It only takes a few more minutes of consultation time and, even if it fails, you'll be more prepared for the next consult.