Why is "raise your rates" bad burnout advice for tattooers?

Why is "raise your rates" bad burnout advice for tattooers?

If you're slammed and underpaid, there's a floor, and you need to be at it at least. But "just charge more" skips what matters.Your price is a message.

It tells potential clients what kind of work you're for and who you're for, before they ever read a word.

Raise it ahead of your demand, and you're asking a market that isn't booking you yet to pay more anyway, so it stalls out harder.

Drop it too low, and you pull in price shoppers and the clients chasing the cheapest option, not the ones who come for your dream pieces.

Either way you fill up with the wrong bookings, and wrong-fit work burns you out just as fast as an empty book does.

So sometimes the move is coming down for a season to build momentum. Sometimes it's holding. Sometimes it's raising. What it's never is a random number you throw out to feel better.

Knowing which move fits where you actually are is the work we do in my Candid Color Accelerator.

It's a mentorship for professional tattooers who are ready to do more than just
❌️ be a better tattooer
❌️ gain more followers
❌️ make as much money as you can until your body is fucked.

✅️ This is for the ones who are ready to evolve their art and take on the lifelong pull that every artist feels between creating and actually living.

DM or comment PRICING to join.

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